Companies are now waking up to the fact that products need to be produced in a sustainable fashion both to preserve our planet and for the discerning consumer.
We picked some of our favourite watches from the finest brands employing genuine efforts to clean up their manufacture. Watch companies that check the provenance of their suppliers and pay them correctly, including conflict free gems and ethical gold. Some pay a percentage of their sales to cleaning up the environment and the seas. Whilst others use bio plastic cases, natural rubber and recycled packaging.
New innovative quartz watches use solar power so you never need to replace the batteries though of course nothing beats a mechanical watch that uses no batteries at all.
Hublot Unico Ceramic Magic Gold
Hublot created an 18K 44 MM gold watch that does not scratch and lasts forever. Equipped with a double coupling system visible from the dial side as well as a 72-hour power reserve. Hublot's own Unico 2 calibre movement, water resistant to 10 ATM. Hublot is a Member of the Responsible Jewellery Council.
REC Mustang Watch P-51
The P-51 watch is a legendary mechanical timepiece. The dial is cut directly from the one-off 1967 Shelby EXP500 prototype, Little Red, meaning every single timepiece is visibly unique and born with a story. Rec uncovers historical cars and turns them into fascinating and beautifully created watches. The design subtly evokes the features of the cars with great skill.
Citizen Perpetual Chrono A‑T
Features include atomic timekeeping with synchronised time adjustment in 43 cities worldwide, perpetual calendar, power reserve indicator, chronograph, atomic timekeeping with synchronised time adjustment in 43 cities with Eco-Drive technology, powered by any light. You will never need to change the battery.
Rolex Oyster Perpetual With Yellow Dial
The very first waterproof wristwatch that comes in many sizes to fit both men and women. Rolex’s Perpetual Planet initiative looks to preserve the planet for future generations with numerous sponsorships at https://www.rolex.org. The aesthetics of the Oyster Perpetual sets it apart as a symbol of universal and classic style. Embodying timeless form and function, this is the watch others are judged by.
Chopard L.U.C Flying T Twin
This gorgeous 40MM, automatic, fairmined ethical rose gold watch is equipped with a flying tourbillon.This technically and aesthetically sophisticated timepiece is distinguished by its remarkable charisma with hand-guilloché gold dial, impeccable proportions and an ultra-thin case. A stunning piece.
Breguet Marine Watch 5587
The Marine “Grande Complication” wristwatch with running equation of time, perpetual calendar and tourbillon is a magnificent example of watch manufacture at its finest. Breguet teamed up with the Race For Water Foundation dedicated to fighting waste pollution in the oceans.
Panerai Submersible Mike Horn Edition
A professional 47MM diver's watch created with an innovative production process to safeguard the planet: case, crown protecting device, bezel and case back are made of ECOTITANIUM™ while the light strong strap is made of recycled plastic. On the personalised case back are engraved the legendary adventurer Mike Horn's signature and "Ocean life".
IWC Pilot’s Watch Chronograph Spitfire
A bronze case, automatic, self-winding 41MM green dial watch with luminescence and brown calfskin strap. IWC source conflict free diamonds, certified ethical gold, 70% recycled steel and straps made from 80% plant-based fibres. You can't go wrong with a bronze watch case, a patina develops with time to make it unique.