Rihanna: Can you use Famous Faces to Endorse your Products?
In today’s “celebrity culture”, images of famous people are inescapable, staring back at us from the covers of glossy magazines to the clothes we wear. In a country where there is no such concept as image rights, is it possible to run foul of the law when using famous faces to endorse your products? Alan Ma investigates with reference to a recent High Court case.