40% of Britons Proudly Avoid Reading for an Entire Year
New YouGov Poll on British Readers for World Book Day
It’s World Book Day! That magical time of year when British schoolchildren are handed a free book voucher, which many will trade for something with large fonts, bright pictures, and an absolute minimum of actual words. The hope is that this will inspire them to continue reading into adulthood, where, statistically speaking, they will then promptly stop.
