Flying Spur in Blue Marlin

So IX Magazine had the Bentley Flying Spur V8 S for a week to review, so we took it out for a luxury tour of the finest English vineyards, mostly specialising in fine sparkling wine.
I reviewed the Bentley Mulsanne a little while ago in Bavaria and the aim of that car is pretty self explanatory. It targets the top end of the luxury market looking to be chauffeured around in total luxury. But I was not so sure about the Flying Spur, who is it aimed at and what is its purpose?