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In the car world, manufacturers spend huge amounts of money trying to design cars that will appeal to everyone and offend no one, in an effort to capture as many sales as possible. The end result is a sea of anonymous SUV’s that all look broadly similar and have very few stand out characteristics. They are little more than white goods. 

The latest coupé from Maranello features harmonious proportions and elegantly balanced volumes which are very much in line with Ferrari’s front-engined grand touring tradition. Timeless and sublimely refined, from a technical point of view the Ferrari Roma introduces a series of unparalleled features that put it at the top of its segment in terms of performance and driving enjoyment.