Is John Lawrie, MD of the Glenturret Distillery and the Michelin Starred Lalique Restaurant, the future of the Scottish whisky industry? His approach to business certainly reflects the sort of elements which will take the whole sector forward: a respect for tradition, a refreshingly international outlook and an innovative marketing spirit, full of entrepreneurship and imagination.
Whisky is an interesting investment and passion for may high net worth. Delving into the different whiskies and learning the ropes is in itself very pleasurable. Invest in what you know and enjoy and you can't go too far wrong. Plus you won’t be short of friends to drink it with should the market fall. Though alcohol always sells well, particularly if you can afford to wait out any drop in prices.
A rare vintage bottle of Macallan sold for more than £1 million at auction in recent years. The potential if you pick the right brand is quite thrilling.
